Timmins, ON Today, the City’s 100th Community Anniversary unveiled the label designs chosen for this year’s 4 anniversary wines. Diamond Estates has agreed to support 4 different labels for the 4 brands of wines with each label inspired and designed by the mother – daughter team of Gayle and Brooke Ballantyne. The 2012 designs incorporate watercolour prints of work done by local artist Gayle Ballantyne and include northern lights for the Unoaked Chardonnay, Hollinger Park skyline for the Pinot Grigio, a birch bark canoe for the Cabernet Shiraz and finally a row of red & green Hollinger Houses on the Black Cab.
According to Mayor Laughren, Chair of the Anniversary Committee “the wines not only commemorate our many milestones but contribute to the creation of lasting memories. Diamond Estates has agreed to provide the City with a 50 cent donation for each bottle sold. This money will be re-invested towards the planning of 100th anniversary activities or support a legacy project, forever immortalizing these milestones.”
Mayor Laughren encourages all licensed establishments of the City to carry the 100th anniversary wines, and to promote their availability. “Your support of this initiative will help the City increase wine sales during the last year of our four year celebration. This will in turn increase our profit margin from the anniversary wine project. By providing this superb selection of commemorative wines, you will be paying tribute to our past, demonstrate a commitment to the future of our community, while allowing your customers and colleagues to toast their great City with a wine as rich as its heritage” added Mayor Laughren.
Information on each of the wines, is available at www.timmins100.ca
For more information on the anniversary wine project, contact Guy Lamarche, Manager Tourism, Events Communications, City of Timmins 705-360-2640 or guy.lamarche@timmins.ca
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Backgrounder
About the artist:
Gayle Ballantyne was born and raised in Northern Ontario, from an early age she had a love for architecture, design, color and history which continues to inspires her work, and which has fuelled her creativity and the creation of her iconic heritage series. Gayle continues to grow the heritage series, the most recent image being of the Historical MacIntyre Area. For more information on the artist visit www.gaylesdrawingroom.com.
The inspiration:
1. Northern Lights “Midnight” image was inspired by the beautiful winters in Northern Ontario. The Northern Lights image, speaks to the celebration of Timmins and surrounding communities – for the 100th Anniversaries.
2. The Hollinger Houses “Spring on Mountjoy” is the first piece of art in the artists Heritage Series. This piece was originally done for a family members anniversary, to recognize along forgotten family home.
3. The Green Fence, was drawn and painted the day the Shania Twain Center opened its doors. This piece speaks to one of Timmins iconic landmarks.
4. The Journey – Canoe on calm water, calls back to the beginnings of Timmins and area, when water ways such as the Mattagami were a means of transportation and a life source for Timmins and surrounding communities.
About the label design:
The design of this year’s labels was created by Brooke Ballantyne, owner of
Ravens – Nest Art & Design. Brooke is an accomplished local graphic designer and a member of the Anniversary Marketing Committee. Brooke has donated countless hours of service to the anniversary project since 2009.
About the Celebrations:
The City of Timmins embarked on an ambitious 4 year anniversary celebration that began in 2009 recognizing a number of significant centennial milestones including: 100 years of mine exploration, 100 years of mining production, 100 years since the Great Porcupine Fire of 1911 and the rebuilding of Whitney & Tisdale Townships, all leading to January 1st 2012, where we begin our celebration of 100 years of Timmins.
About the wine project:
In 2009, and as part of the overall 4 year community anniversary celebration, the City announced that 4 wines, chosen by a local committee of wine connoisseurs would be introduced to the community under a private label: East Dell Black Cab, Dan Aykroyd Cabernet Shiraz, East Dell Unoaked Chardonnay, and East Dell Pinot Grigio. These have been positively received with over 15,000 bottles already sold. Each year the label was modified to reflect the current year celebration.
Media Contact:
Guy Lamarche
Manager Tourism, Events & Communications
City of Timmins 705-360-2600 ext. 2404
guy.lamarche@timmins.ca
www.timmins.ca
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Our municipality owes its existence to the initiative and efforts of prospectors by the names of Harry Preston, Sandy McIntyre and Benny Hollinger, who in the early 1900′s discovered gold. Financiers Noah and Henry Timmins were responsible for the development of the Hollinger Mine and, thus, the name Timmins came to the forefront and has been our proud designation ever since. 
