A new QR code initiative is helping connect local youth with available supports and services in the community. Developed by Timmins Youth Connect as part of the City’s Community Safety and Well-being Strategy, the project aims to improve youth engagement and inclusivity. More importantly, it’s a project created by youth, for youth. The QR code, site layout, and section titles were all designed by youth aged 13–21 who are actively involved in helping connect their friends and peers to more opportunities in Timmins.
One QR Code connects kids, young adults, and families to information from 30 participating agencies and organizations. Community members can learn more about mental health support, education, cultural teachings,
local diversity, and more.
“I’m really proud of the QR code project,” says Meagan Baranyk, Community Programs Manager for the City of Timmins. “After speaking to local youth and young adults, we realized there was a clear lack of awareness around youth services in the community. This gap in service awareness was holding people back. We asked members of Timmins Youth Connect what we could do now to help improve awareness and drive participation. They came up with an idea for a simple QR code linking to services on one easy-to-access site.”
With feedback from partners like Northeastern Public Health’s Planet Youth Coalition and Timmins Youth Wellness Hub, Baranyk’s team is ensuring the QR codes are visible and simple to find and scan.
“We’ve printed QR codes on t-shirts and stickers,” adds Baranyk. You’ll start to see many of our partner agencies wearing them and handing out the stickers this summer. It’s a great example of community collaboration when agencies are wearing shirts that promote not just their own services, but those of others across the community.”
Since May 30, the QR code has been scanned over 100 times by 87 unique users. The landing page has received over 190 views from 110 users, with a 58% click-through rate to participating agency websites. Local groups and agencies with youth supports and services are welcome to participate. Learn more at: www.timmins.ca/our_services/community_safety_and_well_being_c_s_w_b/youth_engagement/timmins_youth_connect
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